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Not only does this make your site hard to maintain, but it opens up a whole can of worms when it comes to performance and debugging issues.
We put together a comprehensive guide on Magento performance optimisation towards the backend of , which contains more in-depth information about how to configure your store for optimal performance. As part of the Magento 2. As far as we understand, the search accuracy will be very similar to Solr out of the box. With the new solution, it will be possible to exclude stop words from search queries that are fired to the backend.
It will also be possible to manually add synonyms for search words, which is something merchants are already likely to be handling via meta tags in the catalog. Using a premium solution we use Klevu will allow for things like auto-merchandising results based on user performance, the ability to deal with spelling mistakes and errors and generally much strong query processing.
These are just a few examples of features that we feel are important in search, but there are lots more. The key thing really is how relevant the results are and how the queries are being processed, which is the issue with the Magento OOTB search really. The biggest requirement for stores is the ability to boost products and attributes, as well as visually merchandising top categories.
The Visual Merchandiser extension allows for all of this and a screenshot of how products are dragged and dropped into position can be seen below. Magento does have product recommendations available OOTB, however we generally use a third party to enable clients to serve better suggestions to users. Our preferred solution is NOSTO , which is a fantastic solution that does a lot more than just recommendations. In addition to this, they have other features around using this data with cart abandonment emails and Facebook and Instagram advertising.
Although we love NOSTO, some merchants prefer to use a cheaper and less advanced option — we generally recommend this Aheadworks module in this instance. Magento is widely known for having SEO issues out-of-the-box, particularly around things like layered navigation, session IDs etc.
Most mainstream ecommerce platforms have issues though, and the core technical SEO issues associated with the Magento platform can be fixed relatively easily. Here are what we consider to be the most common Magento SEO issues:.
In order to solve these, we recommend that you either use the MageWorx Ultimate SEO extension or you do the following manually:. You may want to add in additional parameters if you want to block additional dynamic pages via the robots. This guide covers Magento SEO in more detail. Magento has a lot of competitors in the eCommerce platform market, ranging from enterprise-level options which have more of the household names on their platform, to the smaller options, who tend to be more appealing to startups.
The below represent a few examples of platforms that are commonly compared to Magento — along with details on our opinion on why Magento is better.
WooCommerce, which is an extension of WordPress, is a very popular ecommerce platform that is mostly used by SME-level merchants. WooCommerce, which is said to be used by over , online retailers, is now owned by Automatic who own WordPress and it is often used by businesses who already have a WordPress website.
A mid-level WooCommerce store is likely to cost less than a mid-level Magento Community store, in initial development costs and on-going maintenance costs, due to Magento being a lot more complex. Magento provides a lot more flexibility when it comes to requirements around ecommerce, as a result of being built solely for online retail, as opposed to WooCommerce, which is an extension of a publishing platform.
Shopify is a very strong ecommerce platform that, again, is suited mostly to the SME end of the market. Shopify have now released Shopify Plus, which is comparable in price and feature-set to Magento Enterprise. One of the previous restrictions of Shopify was integrating it with third party technology and not being able to do back-end development — but Shopify Plus allows for this.
Pricing-wise, building and maintaining a Magento store is likely to work out more expensive, despite the CE software being free to use. Demandware is a very popular ecommerce platform for enterprise-level merchants, as a result of the services they provide out of the box and their ability to scale well.
Demandware is quite different to Magento in that all code has to be approved and the costs are a lot higher in almost every area. Demandware is also cloud-based and it comes with far more pro-active support — but it is a lot more expensive. Hybris offers similar benefits to Demandware for retailers, but generally comes with even higher costs. This is just the redirects — other key considerations around a migration from an SEO perspective include:.
Some of the things you should think about are:. Migrating product information — How will you transfer product and category information plus images into your new platform? Can the data be exported as a CSV file and imported into the new platform? Is this something that agency is going to manage or are you going to do this manually?
Take note of any differences in terminology or fields. Things that often get missed here include product review content, meta data etc — which can be really important.
Assign someone from your team or hire a contractor to sort out your CSV files and ensure that product data is formatted correctly for your new ecommerce solution. QA is really important with data importing — so ownership is key. There are third party solutions available, such as Cart2Cart , which assists merchants in migrating data from one ecommerce platform to the next.
Customer data — Migrating customer information is even trickier. In addition to transferring names and contact information, you may also need to migrate passwords and other personal data.
Such types of information are encrypted, and how you migrate will depend on the encryption method used. Blog posts and other pieces of content — If you have articles, pages, and other similar types of content on your website, will you be migrating them to your new platform? For instance, the process to update product pages might be a bit different, or you may need to alter some of the steps when it comes re-ordering products or fulfilling orders.
To ensure a smooth transition, study and document how your existing processes would change once you replatform your online store.
Keep your staff informed throughout this step, and if necessary, conduct training sessions so they know exactly how to carry out their tasks after the replatform. If you have existing back office solutions for your store ex: Work with your solution providers to make the transition as smooth as possible. Go through the feature list of your new solution or explore its add-on marketplace for integrations that you can use in your business.
One of the biggest benefits of using Magento is the number of great modules and extensions that are available via Magento Connect and directly from module providers. Also be sure to test everything — including features, integrations and servers — before formally launching. Run multiple test orders and to ensure that your online store is running smoothly. But the most important advice we can give you is this: They can assist you in planning the move, sorting out the process, and resolving any issues that may arise.
Delegate the task so you can devote more energy on other aspects of your enterprise, such generating revenue or keeping customers happy. Magento is a highly scalable eCommerce platform that is proven at every level of online retail, in both B2B and B2C. Magento 2 represents a big shift for the platform that is likely to drive lots of improvements across key areas.
Overall, the Magento platform is a fantastic system that is built to scale and handle merchants of all sizes. We work with brands who have thousands of orders per day on Magento and the flexibility and scalability of the platform has enabled them to grow year on year.
Pinpoint are a multi-award winning Magento ecommerce agency, based in Harrogate, UK. Our team are almost all Magento certified and have worked on some of the biggest Magento stores around.
Introduction This guide is designed for merchants of all sizes who are launching a Magento store, either as a new project, or as part of a replatforming effort. Solr search soon to be Elastic Search in the 2. Some of the key benefits of using Magento 2 including newer releases include: Improved admin interface Front-end and back-end speed improvements Faster indexing Improved search Magento 2. This solution looks very good and comes with a host of benefits, including: There are lots of important settings, but the key ones to consider before you launch your site are: Configuring site security Site security is a crucial part of launching and maintaining your Magento store.
Ensure that, prior to launch, all patches are applied and sign up to the Magento newsletter to receive updates. You can verify the patches are correctly applied by using tools such as MageReport Avoid using common usernames for administrator accounts, e.
Use strong passwords for administrator accounts — these should also be regularly rotated. Ideally, you want to lock your admin URLs to a static IP address so no other users can access this from outside your main locations. Install an SSL certificate Check your file permissions on the server are correct. Recommended vendors are SecurityMetrics , TrustWave and HackerGuardian Discuss securing your server further with your hosting provider.
A good hosting provider will regularly update their WAF rules to block common attempts to infiltrate their network. The following areas are the ones you should be focusing on when setting up tax for your store: There are a few things to think about: Setting up Customer Groups Customer groups are used to segment your customers.
Adding your store information One of the first steps of setting up a Magento store is to add in the store name, contact number, hours of operation, country, VAT number, contact address etc. Add site favicon and logos for main site and transactional emails This is one of the more simple requirements — remember to add a site logo and favicon in system config before you launch.
There are two ways to set up currency rates within Magento — Manual and Automatic. These are used for outbound emails and you can configure up to five within a standard install: In here, you have two options: We have various different options available in here: The main product types are: A simple product would have a SKU and could be used as part of other types of products — an example could be a Size 5 Mitre football. An example could be a TV that comes in different sizes and colours which would each be simple products.
Grouped products — grouped products are just a set of simple products grouped together. This could be something like a t-shirt, a hoodie and a pair of trousers. This type of product is perfect for technical items which allow for more expensive upgrades. It could be something like an car wash. Lots of merchants opt to use third party checkout solutions — here are some of the most popular ones: Here are a few third party solutions that can help to improve the CMS side of things for Magento: You can set up as many websites as you require, each one of which can sit on a separate domain.
Storeviews A store view is usually only used to show different languages to a customer. Here are some of the services we recommend to clients: It does offer some excellent enterprise-level features though, such as moderation, video reviews, various types of annotations etc. Reevoo — Used by lots of merchants and provides most of the commonly required features. Different packages available and easy to integrate.
Email with Magento Email is a big consideration around ecommerce and there are various different types of emails that need to be setup before you launch your Magento store. These types of email include: Contact form email customer confirmation and admin Account sign up confirmation and success Order confirmation emails Shipping confirmation emails Newsletter subscription emails password confirmation and success Product review email if applicable Merchant review email if applicable Share product info email Share wishlist email Birthday email if applicable Forgot username and password emails Abandoned cart email if applicable There are more emails that may need to be setup, depending on how you run your store — this list from Demac is a great resource.
Blogging with Magento Lots of Magento merchants struggle with managing a blog alongside Magento and tend to install it on a different domain or server. Here are some of the options we recommend: Performance Customers are getting more and more impatient online when it comes to load times and wanting to get to the information they require quickly.
Use a good hosting company Once your code is in a good state, look for a reputable host. Enable the Magento Cache Magento out of the box has cache facilities built in. Move your assets to subdomains Another fairly quick win is allowing browsers to download your assets in parallel. Some of the key features we suggest looking for in improving your Magento search results are: Product recommendations Magento does have product recommendations available OOTB, however we generally use a third party to enable clients to serve better suggestions to users.
Here are what we consider to be the most common Magento SEO issues: Prevent layered navigation pages from being indexed, ideally using the canonical tag Block the search pages in the robots.
Magento vs other platforms Magento has a lot of competitors in the eCommerce platform market, ranging from enterprise-level options which have more of the household names on their platform, to the smaller options, who tend to be more appealing to startups. Further reading on Magento vs WooCommerce: Magento Enterprise vs Demandware Demandware is a very popular ecommerce platform for enterprise-level merchants, as a result of the services they provide out of the box and their ability to scale well.
Magento Enterprise vs Hybris Hybris offers similar benefits to Demandware for retailers, but generally comes with even higher costs. Further reading on Magento vs other platforms: This is just the redirects — other key considerations around a migration from an SEO perspective include: Retaining all meta data — again, try and keep all meta content exactly the same. This is something to think about e. This should be considered alongside the crawl aspects. Some of the things you should think about are: Integrations If you have existing back office solutions for your store ex: Recommended Magento extensions and add-ons One of the biggest benefits of using Magento is the number of great modules and extensions that are available via Magento Connect and directly from module providers.
Klevu — Klevu provide a very advanced search solution, that offers natural language processing, self-learning results, advanced merchandising and very strong reporting. MageWorx covers lots of the core requirements around using directives, managing redirects etc. BubbleLayer Layered Navigation Pro — We use this module to improve the UX, performance and general effectiveness of layered navigation.
OneStepCheckout — we use the OneStepCheckout module for clients wanting a single step checkout process. The module is great and they provide fantastic support. It provides store administrators with much more control over shipping rates by allowing CSV uploads with price changes and offering multiple shipping rates to customers based on their shipping address.
Be vigilant with checking all products are imported Be vigilant with checking all orders are imported Be vigilant with checking all customers are imported Consider how passwords migrated from an alternative store may be handled Ensure all transactional emails are setup Check your store opening hours, telephone number and address are populated in the admin panel Check all checkout processes checkout as guest, creating an account, different payment methods etc.
This is something that is often ignored as slow page load times are attributed to the store being on an unoptimised server or caching not being on — but this is something that should be fully investigated and addressed prior to launch. This is priority number one! Ensure production IPs are added to any third party systems E. Conclusion on Magento as an eCommerce solution Magento is a highly scalable eCommerce platform that is proven at every level of online retail, in both B2B and B2C.
While it may sound convenient to say Steve Jobs, I was a fan of his decades ago. His singular passion to bring computing to the masses cannot be understated. Drive to work on cold days. On warmer days, I bike in, but on colder days I have to drive in using a car and I miss the views, smells and experiences of riding a motorcycle to work.
Knowing that I have a great margarita waiting for me at home at the end of a day. Or a good cabernet. I like making a difference. Great story tellers with songs full of emotion.
Mastering Magento 2 is now on pre-order from Packt Publishing. Link to full article Categories: There are price increases to many services across both retail and commercial base pricing including Priority Mail, Priority Mail Express and First Class Parcel international. In some cases there is a significant price increase. ShipperHQ will automatically show these price increases when they are rolled out on January 17, These changes will automatically be rolled into ShipperHQ and no action is required by merchants.
Users of Magento Enterprise Edition version 1. If you are using Magento Community Edition version 1. You can contact us for an upgraded version of your extension charges may apply if you are outside of your support period. ShipperHQ will automatically show these prices increases when they are rolled out on January 17th, Within ShipperHQ we support rate shopping.
Talk to us for further information and a no-obligation day free trial. For merchants using ShipperHQ, you should configure a backup carrier for any live rate FedEx carriers you have.
You should leave this backup carrier configured in case of any future unexpected FedEx service outages. Included in this extension is the MatrixRates capability, maintaining our commitment to the open source community by releasing for free the most popular shipping extension on Magento Connect today. With our capabilities you get the most advanced rating engine in the world today. We are delivering beyond enterprise level functionality to the mainstream. ShipperHQ delivers on all.
With us taking on Amazon is a reality. Back in we were getting a lot of requests from people for shipping functionality. So we built out, we built more extensions, and we tried to bolt more on. Even back then I was very aware that this was not a cohesive solution because shipping is big, its moving fast as an industry and its complex. At some point you have to change as a company. I knew Magento 2 was coming, I also had demand from other platforms for our services.
SAAS was the way forwards. Some people look at an extension and think its a small body of work. Well in ShipperHQ we have over K lines of code just on the rating api side. Let me assure you that what we do is not just a carrier, or an api hook, there are complex mathematical algorithms around logic such as Carrier Rules, Dimensional Packing, Time in Transit, Origin selection, etc etc.
To sit all that code inside PHP on a platform that moves and shifts, is different from site to site, well its just not possible, its not the way you progress as a company or a technology solution. With over 70K people using WebShopApps shipping codebase and over 16K paying customers we have worked with many organisations over the years.
As an indication one of our clients alone had over a million rate requests to ShipperHQ in December. We regularly work with Enterprise merchants, ShipperHQ has been live now since and the majority of our initial customers were at the Enterprise level — they helped architect this system!
I firmly believe in localised staff that speak your language. We are available on the phone, via email and via chat. Shipping is not always easy, buying software is often more about the company than the code. The savings you make from shipping are very clear, our product pays for itself in minutes for many sites. Next week we will be providing access to ShipperHQ via github.
In this way you will be able to obtain the very latest code when you need it. We are improving our consultancy services, plus also offering training for agencies in ShipperHQ. You then have the choice for your merchants, if you want us to do endend configuration we can, if you want to provide we can support you. We will have further details on this shortly. We will be providing free shipping capabilities across the board and hopefully continue to contribute to this great and wonderful community.
I think its important people understand who we are and why we care. ShipperHQ is a bootstrapped company, I started it back in almost by accident, my husband was a small merchant and I built his first website on Magento 1.
This company was born from that experience. I have a fantastic team around me, a team made up of unique individuals who each bring something great to the table.
Its a privilege to work with them. I believe it can be less complex, should be simpler, and will be easier to manage, thats my goal. Are you ready to join us? You can download direct from our site. We will be listing on the new Magento Marketplace as soon as it becomes available.
The answer should be obvious. You will go with the one that guarantees delivery. The reality is that most eCommerce carts by default do not offer this option to customers. You may have missed their cut-off window for the day, it might take a day to get the goods out, or it might be Friday, in which case Monday is the earliest assuming its not Home Delivery FedEx which never delivers on a Monday!
Well they can, but only in the 1-day timeframe. Or worse they offer shipping everywhere then have to cancel orders with customers when its outside their area. Customers in general are going to pay to get stuff faster.
Especially if you add a little percentage cushion on that Next Day delivery to give you a bit of profit. Here is a great example of how one store holds back their produce if you need it shipping free. People want things fast, Amazon is keying into this with Same-Day delivery in many key cities, and online merchants with their own stores need to step up.
In fact same-day delivery has been around a little while, we have had stores offer this loading up a custom set of table rates to serve customers. As the holiday season is coming near, shipping becomes more of a priority for merchants and their customers. With the craze of holiday shopping comes the stress of meeting shipping deadlines. Below you can find the holiday shipping dates and news.
It is important to stay updated on these new deadlines to ensure that you are receiving accurate time in transit responses and are shipping in a timely manner. Ship by dates have been posted by UPS, here is a summery of some upcoming cut off dates.
Contact UPS for more information. You should also note that FedEx SameDay is available every day of the year for your most urgent shipments. But, if you are looking to avoid the rush, we have listed the last days to ship your packages so they arrive on or before December 25th below. What DHL Express and ILS bring to merchants on ShipperHQ One to three day transit to anywhere in the world Peace of mind with live, door to door tracking updates Certified International Specialist that are here to answer any of your shipping questions At ShipperHQ, we work to put partnerships in place with outstanding companies that share the desire to make your customers shopping experience enjoyable.
If you are using any of the following: Prep up for Magento Imagine Author: Where to Stay I assume most of you have booked already. Sessions The keynotes at Imagine are legendary. And Lastly Just enjoy it. Bigcommerce — A platform to pay attention to Author: Under the Hood of Bret Williams Author: Can you describe what you really do at work?
If money was no object, what would you spend your days doing? What is usually your last thought before falling asleep?